TravisMathew x Gabby Golf Girl
The Gabby Golf Girl campaign was art directed to authentically capture Gabby's energetic personality both on and off the course. Blending dynamic golf action, trick shots, candid interactions, and playful moments in between, the imagery embraces the fun and approachable spirit she brings to the game. The result is a vibrant, personality driven campaign that feels genuine, engaging, and celebrates golf through a fresh, modern perspective while naturally showcasing the TravisMathew collection.
Creative Direction: Tess Scalzo
Photo: Beau Ryan
